The best-looking banners can literally steal the show.
Do you need to design some custom banners? The value of on-demand printing can show its worth here. The best-looking banners can literally steal the show. These days as we embrace a brave new world post-pandemic, you’ll have to get a bit more creative. Let us help you drum up more business!
Decide Where You Will Display Your Banners
The first step in any process often determines the overall success of the endeavor. As such, hit the ground running. Decide where you want to put your custom banners. Think about who your intended audience is supposed to be – potential foot traffic customers who are passing by? Or are you planning for an expo or convention or some other public gathering as life pre-Covid attempts to pick back up? You don’t always need to have your banners flying in the wind right outside your business!
Pick Materials That Can Withstand Wild Weather
Maryland weather is a constant source of anxiety. That’s because the forecast could be incorrect. Suppose a rainstorm starts earlier in the day than expected. That can be a huge problem, especially if your banners aren’t properly secured. Vinyl is the standard material used as the basis for many banners since they are versatile enough for indoor or outdoor display.
Come Up with a Concise Message
You’ve probably heard the famous quote that “brevity is the soul of wit.” Conciseness is sharp and memorable. That said, it’s not always about how long your message is. Offer an incentive or issue a call to action – both are great marketing approaches for drawing in new leads. Less is more, and this principle is something banner design shares with graphic design.
Select a Legible Lettering Style
Never forget that legibility also matters. Depending on the dimensions of your new banner, you’ll need to size the text on it accordingly. More often than not, this means making the letters big enough to see. This point dovetails nicely with our next suggestion.
Carefully Consider Font and Color Choice
Pick the right font and suitable colors to make your banners easier to understand. While you might be drawn towards flashier fonts with a stylistic flair, that will work against you. Georgia, Times New Roman, and Verdana might lack pizazz, but they read better on mobile devices. Likewise, savvy color usage makes a huge difference as well. Basic templates offer up a black/white contrast and reverse colors.
Let Time Printers Assist You with Designing Customer Banners for the Rest of 2021!
Whether you already know how your latest print products should look or you want further advice, Time Printers is here to help! We service all of Baltimore, Hunt Valley, and Towson. Our team of professionals can answer all of your burning questions. Give us a call at 410-566-3005, and be sure to follow us on Facebook, Twitter, Pinterest, and LinkedIn for tips and see what we have been working on and what we can do for you. We hope to hear from you soon!