Your company will always need a professional-looking letterhead. Smaller businesses, especially recent startups, can still benefit from them. After all, you can combine your logo with the necessary contact info on how to find or reach your company. Adding more graphics can give it an aesthetically pleasing pop. Here are some reasons why your letterheads need to be fabulous.
Building Your Brand
Having a letterhead is a crucial part of building your brand. You want to make a good impression on your clients and customers, and even if you mainly communicate with emails and text messages, that doesn’t mean that old-school professional printing products will be left behind. Some examples include letters, folders, envelopes, and invoices. The logo needs to be on everything to help build up an association between your company and the customers and guests that you serve.
Aesthetic Appeal
If you want something to be visually interesting, adding graphics in just the right places is essential. Too much empty space is just as off-putting as not enough; one of the reasons why your letterheads need to be clean and uncluttered. For best results, combine your logo with the colors you want your business to be known to your customers by ensuring quick reference.
Making the First Contact
Make sure that your letterheads hold all the relevant contact information for your customers to reach out to you whenever they have questions or concerns. This info includes the name of your business, street address, phone number, email address, links to important information on the website, and yes, a fax number too. Everything should be legible, which is another important aspect to keep in mind when choosing your stationery.
Proving Professionalism
Larger firms have more money in their budgets to produce crisp, clean, and sleek printed products. As a small business owner, you might not know how you can match your bigger competitors when it comes to proving your professionalism. Expertly-designed letterheads can help. One way to improve customer service is to prove that you can be trusted. Remember that you want to make a good first impression; higher-quality paper and good-looking graphic designs are essential when you want to catch the attention of potential customers and clients, and even more so if you want to attract their curiosity.
Let Time Printers Help With Your Design
Whether you know already how your marketing materials should look or you want further advice, Time Printers is here to help. We service all of Baltimore, Hunt Valley, and Towson. Our team of professionals can tackle all of your questions. Give us a call at 410-566-3005 and be sure to follow us on Facebook, Twitter, Pinterest, and LinkedIn for tips and to see what we have been working on and what we can do for you.