Stationery can actually be a pretty divisive topic. There have long been debates about what makes stationery good, and how you can properly represent your company through what stationery you choose. There’s one thing that’s for certain though: your stationery says a lot about what kind of business you are.
Getting the Proper Heading
You’ll want your logo on top of your stationery, of course. You’ll also want your address and phone number. There should be some clear indication of what your company does if it isn’t implicit in your company’s name. You want it to be obvious what your company does, otherwise, your letters might get shoved off to the unimportant side of the desk.
Nailing Down Design
You’ll want a design that flows smoothly, there should be easy transitions between your company logo, website, address, and so on. Your customers should be able to make an easy connection between your brand and the validity of the communication you’ve sent them, so it should really scream that it’s your stationery and not potentially someone else’s. More professional, formal companies should have simple designs without too many images or colors, whereas younger and more casual companies can work with a bit more personality edges like playful colors and innovative uses of space.
Different Kinds of Paper
The right professional printer will use the right paper. If you’re planning on writing on it, or using it for an office printer, you’ll have to look for the industry standard that is fine with both. Textured papers are a bit more tactile and stylised and may be great for something like a law firm. They’re mostly for handwritten letters though, but they do offer a more personalized touch.
Stationery From Time Printers!
Time Printers is here to offer your business whatever stationery materials you need to succeed.
Time Printers is a full-service printing products and services business located in Baltimore, Maryland. Our graphics team of experienced professionals can help you bring your vision to life in a timely and affordable manner. Our unique portfolio speaks for us and our quality services.
To learn more about our high-quality catalog design services, please give Time Printers a call at 410.566.3005. At Time Printers, we believe it is our job to make you look good! Quality products can help your business make a lasting impression on your customers and clients.
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