Anyone who has ever planned a fraternity or sorority rush knows just how stressful the entire process can be. Your entire semester – the future of your entire organization – hinges on the success of a single week. And the success of your rush week hinges on several things, not the least of which is advertising. After all, rush week is very much like sales. You have to sell your chapter and convince prospects to buy into your ideals.
Rush Week Advertising: Rush Shirts, Booklets, Flyers, and More!
“Sell yourself, sell Greek, sell your fraternity, and close the deal,” says Patrick Daley, blogger for The Fraternity Advisor.
Step 1) Get people out to your rush events. This requires advertising, which comes in many forms: rush shirts, flyers, brochures, “business” cards, and more.
- Rush Shirts: Rush shirts help make your fraternity brothers or sorority sisters walking, talking advertisements for your chapter. Make sure your rush shirts are eye-catching to help attract prospects.
- Rush Week Flyers: If you print it, they will come. If people don’t know about your events, how will they ever attend? If they don’t attend, how will you find new members? And without new members, how will your chapter survive. Wow! Who knew an event flyer could be so powerful.
- Booklets and Brochures: Brochures can be a great way to educate prospects about your fraternity or sorority. You can give them a brief history of your chapter, information on philanthropy, and help them see what makes your chapter unique.
- Business Cards: When you meet a prospect, how do you get their information? How do you give them your information? Having fraternity or sorority “business” cards are an excellent way to quickly exchange information and give your prospects the contact information they need to remain involved.
- And More!
The more visible you make your fraternity or sorority, the better the odds that your rush events are well attended. Then it is up to you to do the rest.
Step 2) Close the deal. Getting people to your event is only half the battle. Then it is up to you to seal the deal. “All you have to do now is make friends, show them why your fraternity is special to you, and close the deal,” says Daley.
But it all starts with advertising.
Fraternity and Sorority Rush Shirts, Booklets, Flyers, and Other Advertising Materials
Time Printers is a full service printing products and services business located in Baltimore, Maryland. Our experienced team of graphic designers can help you create the perfect advertising materials to ensure your rush week is a success. We can handle your rush shirts, booklets, brochures, business cards, and so much more. At Time Printers, we believe it is our job to make you look good!
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To learn more about Fraternity and Sorority Rush Shirts, Booklets, Flyers, and other advertising materials, please give Time Printers a call at 410.566.3005 or click here. You can also connect with Time Printers on Facebook, Twitter, Google+ and Pinterest as well.