The holiday season is a crucial shopping period for businesses and the printing industry. Your holiday marketing strategy should be unique and eye-catching to get a fair share of the sales. This is the best time of the year to maximize your marketing efforts. Be sure to utilize these print design tips for your holiday marketing needs.
Visual Signage
During the holiday season, colorful and attention-grabbing signage can be an effective strategy to increase sales. It is important to create visual signs that are large and visually appealing to attract customers and generate more revenue. Studies have shown that more than 75 percent of customers will likely enter a store based on its signage. Therefore, it is essential to have well-written and well-designed signs that can inform and guide your customers to their desired products or services. Doing so can ultimately enhance the customer experience and boost your business’s success.
Flyers
Did you know that distributing flyers is still one of the most effective ways of marketing? According to research, almost 50 percent of customers visited the advertised store, requested more information, or bought a product after receiving a flyer. With the holiday season coming up, many businesses will be handing out flyers. How can you ensure your flyer isn’t in the trash or at the bottom of the pile? First, you must create a catchy deal or offer that grabs the customers’ attention. Next, you need to be creative with your design. By including witty lines and bold colors, you can make your flyer stand out from the rest and catch the customers’ attention.
Direct Mail
Direct mail campaigns can be a pleasant surprise for customers in this digital age. While emails, social media messages, and online advertising are convenient ways to reach customers, direct mail can be a powerful tool during the holiday season. According to research, 75 percent of four direct mail customers open their mail the same day it’s delivered. Sending a Christmas postcard or a simple greeting can greatly improve your brand’s reputation.
Let Time Printers Assist You with Your Printing Needs for the Rest of 2023!
Whether you already know how your latest print products should look or want further advice, Time Printers is here to help! We service all of Baltimore, Hunt Valley, and Towson. Our team of professionals can answer all of your burning questions. Give us a call at 410-566-3005, and be sure to follow us on Facebook, Twitter, Pinterest, and LinkedIn for tips and see what we have been working on and what we can do for you. We hope to hear from you soon!