In tough times, we all need a little pick-me-up. It’s easy to forget the importance of self-care when it seems like there are always a thousand tasks to take care of – either around the house or for your small business. That said, helping put a smile on the face of your neighbors, friends, and family is as simple as putting up a positive yard sign that encourages everyone who sees it. Here is how you can maximize the potential of your newly-acquired positive-message yard signs!
Choosing the Type of Sign
This is the first step. Before you can think of aesthetically pleasing graphic design options, you need to have a sign physically in hand. One possibility is to use a corrugated plastic sign; alternatively, you could choose a fold-over sign instead. Corrugated plastic signs can better withstand harsh winter weather. Thus, any agencies or firms striving to stand firm and consistent even in turbulent times can rely on these signs. Plus, it’s easy to put them up, pull them down, or replace them as needed.
Fold-over signs, on the other hand, are a tad bit different. They are plastic-coated paperboard signs. The sturdy stock is given a layer of lamination to help it endure wet weather and screen-printing is used to bring the text and artwork to life.
Making the Layout a Lay-Up
So now, let’s take a look at how to make the layout look even better. You can use these signs to hype upcoming events – even if they are set to take place virtually instead of in-person. There are still reasons to celebrate – birthdays, weddings, anniversaries, retirements – and those occasions deserve to be marked with cheerful messages full of hope and joy. Aside from including pertinent information such as the who-what-when-where-why, consider the visual impact that a PORTRAIT landscape orientation will have versus its LANDSCAPE counterpart.
Coordinating the Most Appealing Color Scheme
Finally, let’s discuss the color scheme for your new yard signs. They’ve got to be bright and eye-catching, especially if they are likely to be obscured by fog or snow. Contrast in terms of text color matters just as much as legibility in re font choice. Think long and hard about readability – factors such as lettering and background will help make your yard signs stand out – expressing support for frontline health workers, gratitude towards emergency first responders, and even affirming beliefs such as love conquers all will be much harder to do if no one can understand the point of the sign!
Let Time Printers Help With Your Design
Whether you know already how your marketing materials should look or you want further advice, Time Printers is here to help. We service all of Baltimore, Hunt Valley, and Towson. Our team of professionals can tackle all of your questions. Give us a call at 410-566-3005 and be sure to follow us on Facebook, Twitter, Pinterest, and LinkedIn for tips and to see what we have been working on and what we can do for you.